Horizon is an e-commerce theme developed to empower users to build and customize their online stores to suit their unique needs. With features like memberships, subscriptions, quiz functionalities, and all essentials for a robust online store, Horizon provides a versatile foundation.

The complexity of this project lies in anticipating the wide array of ways users might want to personalize the theme. Balancing flexibility with practical limitations is essential—how much customization should be offered, and where should boundaries be set? Designing a theme involves creating an editor experience that’s simple yet adaptable, a task that required close collaboration between design, management, and development to ensure seamless functionality.

This project was especially rewarding, offering the opportunity to shape Horizon from concept to completion. Building its branding, visual identity, and product functionality into one cohesive package involved developing an advanced Figma library—really, we had to rethink it multiple times,-reflecting the project’s scope and attention to detail.